Skip to main content
for

Consumer Behavior: Faculty Experts

Not seeing the results that match your search? FILTER BY CATEGORY AND FIELD

Focus Area: Consumer Behavior
Bobby J. Calder Headshot

Bobby J. Calder

Kellogg School of Management
Professor Emeritus of Marketing

Field: Marketing

Focus Areas: Brand and Reputation Management, Consumer Behavior, Content Marketing, Marketing Strategy, Nonprofits

Lan Nguyen Chaplin Headshot

Lan Nguyen Chaplin

Medill School of Journalism, Media, Integrated Marketing Communications
Professor, Integrated Marketing Communications

Field: Marketing, Psychology

Focus Areas: Brand and Reputation Management, Childhood Development, Consumer Behavior, Market Research, Self-Esteem and Body Image

Alexander Chernev Headshot

Alexander Chernev

Kellogg School of Management
Professor of Marketing

Field: Marketing

Focus Areas: Behavioral Economics, Brand and Reputation Management, Consumer Behavior, Decision Making, Marketing Strategy, Pricing Strategy, Product Management and Development

Kent Grayson Headshot

Kent Grayson

Kellogg School of Management
Professor of Marketing

Field: Marketing

Focus Areas: Consumer Behavior

Ashlee Humphreys Headshot

Ashlee Humphreys

Medill School of Journalism, Media, Integrated Marketing Communications

Field: Marketing

Focus Areas: Consumer Behavior, Marijuana Industry, Marketing Strategy, Social Media

Seunga Venus Jin Headshot

Seunga Venus Jin

Northwestern University in Qatar
Associate Dean for Education;

Field: Communications, Marketing

Focus Areas: Artificial Intelligence, Consumer Behavior, Data Science, Digital Media, E-Commerce, FinTech (Financial Technologies)

Neal Roese Headshot

Neal Roese

Kellogg School of Management, Weinberg College of Arts and Sciences
SC Johnson Chair in Global Marketing

Field: Marketing

Focus Areas: Brand and Reputation Management, Consumer Behavior, Decision Making, Personality and Identity Construction, Social Psychology

Derek D. Rucker Headshot

Derek D. Rucker

Kellogg School of Management
Sandy & Morton Goldman Professor of Entrepreneurial Studies in Marketing

Field: Innovation and Entrepreneurship, Marketing

Focus Areas: Consumer Behavior, Influence and Persuasion, Social Psychology, Statistics and probability

Vijay Viswanathan Headshot

Vijay Viswanathan

Medill School of Journalism, Media, Integrated Marketing Communications
Professor and Associate Dean of Integrated Marketing Communications

Field: Marketing

Focus Areas: Audience Engagement and Insight, Brand and Reputation Management, Consumer Behavior, Marketing Strategy, Market Research, Pricing Strategy

Need help finding an expert? Contact Media Relations.