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Audience Engagement and Insight: Faculty Experts

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Focus Area: Audience Engagement and Insight
Jim Andrews Headshot

Jim Andrews

Northwestern University School of Professional Studies
Adjunct Lecturer, Sports Administration

Field: Marketing

Focus Areas: Audience Engagement and Insight, Marketing Strategy, Sports Marketing

Jonathan Copulsky Headshot

Jonathan Copulsky

Kellogg School of Management, Medill School of Journalism, Media, Integrated Marketing Communications
Senior Lecturer of Marketing and Academic Director, Business Marketing Strategy Program

Field: Marketing

Focus Areas: Audience Engagement and Insight, B2B Marketing, Brand and Reputation Management, Content Marketing, Innovation, Publishing

Stephanie Edgerly Headshot

Stephanie Edgerly

Medill School of Journalism, Media, Integrated Marketing Communications
Professor, journalism and integrated marketing communications

Field: Communications, Journalism

Focus Areas: Audience Engagement and Insight, Digital Media, Misinformation, Social Media, Voter Rights and Behavior

Vijay Viswanathan Headshot

Vijay Viswanathan

Medill School of Journalism, Media, Integrated Marketing Communications
Professor and Associate Dean of Integrated Marketing Communications

Field: Marketing

Focus Areas: Audience Engagement and Insight, Brand and Reputation Management, Consumer Behavior, Marketing Strategy, Market Research, Pricing Strategy

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