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Steven Franconeri: Faculty Experts

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Steven Franconeri

Kellogg School of Management, McCormick School of Engineering and Applied Science, The Garage at Northwestern, The Graduate School, Weinberg College of Arts and Sciences

Professor of Psychology
Director, Cognitive Science Program
Professor of Management, by Courtesy, Kellogg School of Management
Professor of Design, by Courtesy, McCormick School of Engineering


Areas of Focus

  • Cognitive science
  • Visual thinking
  • Data visualization
  • Business visualization
  • Information design
  • STEM education


  • Explanations of data and evidence
  • Visual thinking for STEM education
  • Data presentation and visualization, and dashboard design


Steven Franconeri is a Professor of Psychology in the Weinberg College of Arts & Sciences at Northwestern, Director of the Northwestern Cognitive Science Program, as well as a Kellogg Professor of Leadership, by Courtesy, and a McCormick School of Engineering and Applied Science Professor of Design, by Courtesy. He is the director of the Visual Thinking Laboratory, where a team of researchers explore how leveraging the visual system - the largest single system in your brain - can help people think, remember and communicate more efficiently. His undergraduate training was in computer science and cognitive science at Rutgers University, followed by a Ph.D. in Experimental Psychology from Harvard University, funded by a National Defense Science and Engineering Fellowship, followed by a Walter Isaac Killam Postdoctoral Research Fellowship at the University of British Columbia. His work on both cognitive science and data visualization has been funded by the National Science Foundation, the Department of Education and the Department of Defense. He has received a National Science Foundation CAREER award and a Psychonomic Society Early Career award for his research on visual thinking.